MSc Strategic Marketing

The MSc Strategic Marketing program at the University of Surrey is designed to equip students with advanced marketing skills and a strategic mindset necessary for leadership roles in the marketing field. This online master's course spans 24 months and comprises 180 credits, including 10 modules and a final business project. Students will explore various aspects of marketing, including strategic marketing, marketing research, digital marketing communications, and sustainability marketing. The curriculum emphasizes practical applications and data-driven decision-making, preparing graduates to tackle real-world marketing challenges. The program is accredited by the Chartered Institute of Marketing (CIM), allowing students to gain additional qualifications. With a focus on innovative strategies and the latest trends, this course aims to develop forward-thinking marketing leaders capable of driving organizational success in a dynamic environment.