Bachelor of Business Administration - Marketing

The Bachelor of Business Administration in Marketing at the University of Cincinnati is designed to equip students with a comprehensive understanding of marketing's role in customer satisfaction and business success. This program, offered online through the nationally-ranked Carl H. Lindner College of Business, allows students to study at their convenience while engaging in a dynamic curriculum that includes cross-disciplinary projects and industry certifications. Students will learn essential skills in research, strategic messaging, and effective delivery of products and services. The program is AACSB accredited, ensuring high-quality education and access to top faculty and resources. Graduates will be well-prepared to tackle real-world marketing challenges and advance their careers in various sectors.