Bachelor of Arts in Communication

The Bachelor of Arts in Communication at the University at Albany equips students with essential skills in oral, written, and analytical communication. This program prepares graduates for diverse careers in public relations, marketing, and media by providing a comprehensive understanding of communication theories and practices. Students engage in required courses such as Human Communication, Introduction to Communication Theory, and various statistics options, alongside electives that cover topics like Digital Media and Health Communication. The curriculum emphasizes practical experience through internships and opportunities to work with student-run media organizations. Students can complete the program online or on campus, typically within four years, and have the option to pursue a combined master's degree, enhancing their educational journey and career prospects.