Bachelor of Applied Business Marketing at Torrens University Australia
Bachelor of Applied Business Marketing
Undergraduate degree at Torrens University Australia
Program Details
Explore the Bachelor of Applied Business Marketing program at Torrens University Australia. This program is offered in AUS and provides an excellent learning opportunity in Undergraduate studies.
The Bachelor of Applied Business (Marketing) at Torrens University Australia, delivered in partnership with Ducere Global Business School, is an online program designed to equip students with essential marketing skills and knowledge. Over a duration of 2 years full-time or 4 years part-time, students will engage in 18 core subjects and 6 electives, focusing on both traditional marketing principles and modern digital strategies. The curriculum emphasizes practical applications, enabling students to develop compelling brands, identify market opportunities, and create strategic marketing campaigns. With no formal exams, assessments are based on activity-based assignments and online quizzes, fostering a hands-on learning experience. Graduates will be well-prepared for various roles in the marketing field, including Marketing Manager and Market Analyst, with an average salary range of $95,000 to $150,000. This program is ideal for those looking to enter the dynamic business world with a competitive edge.
- University
- Torrens University Australia
- University Location
- AUS (Online)
- Program Duration
- 2.0 years
- Ranking
- Not available
- Part-time allowed
- Yes
Required Courses
- Fundamentals of Management
- Fundamentals of Marketing
- Fundamentals of Entrepreneurship
- Fundamentals of Project Management
- Fundamentals of Leadership
- Competitive Market Positioning
- Product Management
- Corporate Social Responsibility
- Digital Business and Disruption
- Managing Money and Finance
- Big Data
- Practicing Leadership
- Design Thinking for Business
- Market Research
- Advanced Digital Marketing
- Integrated Marketing Communications
- Marketing of Services
- Marketing Strategy and Planning
Elective Courses
- Business Model Analysis
- Managerial Communication
- Introduction to Innovation
- Corporate Structuring and Business Law
- Social Enterprise
- Applied Entrepreneurship - Concept Development and Validation
- The Global Economy
- Management Strategy
- Managing Diverse Workplaces
- Managing Employee Relations
- Organisational Change
- Venture Capital Raising
- Stakeholder Management
Online Program
This program can be completed entirely online.