Explore the Bachelor of Commerce: Marketing program at Red & Yellow. This program is offered in ZAF and provides an excellent learning opportunity in Undergraduate studies.

The Bachelor of Commerce in Marketing at Red & Yellow is a fully accredited undergraduate degree designed for those looking to thrive in the evolving business landscape. This program emphasizes future-focused capabilities such as data analytics, social intelligence, and creative thinking, alongside essential subjects like business, economics, marketing, and accounting. Students will engage in practical implementation on real brands, enhancing their theoretical knowledge with hands-on experience. The degree can be completed online over a flexible duration of 3 to 6 years, allowing students to balance their studies with existing commitments. The curriculum includes core courses in marketing strategy, digital marketing, and project management, as well as electives like Creative Leadership and Information Systems. This program not only prepares students for immediate career opportunities but also equips them with the skills necessary for long-term success in a technology-driven world.

Required Courses

• Marketing: Introduction
• Accounting: Introduction
• Business Management 1A
• Economics 1A (Micro)
• Business Communication
• Customer Experience
• Economics 1B (Macro)
• Business Management 1B

Elective Courses

• Creative Leadership
• Information Systems