Marketing

The online Bachelor’s degree in Marketing from Oregon State University equips students with essential skills in consumer behavior, marketing strategy, and digital communications. This program, offered through the College of Business, emphasizes the importance of understanding diverse audiences and developing effective marketing strategies. Students will engage in coursework that covers market research, professional sales, and customer relationship management, preparing them for various roles in the marketing field. The curriculum requires a minimum of 180 quarter credits, including 60 upper-division credits, and allows for the transfer of some credits from other institutions. With a focus on practical skills and real-world applications, graduates will be well-prepared to enter the job market and contribute to organizations of all sizes. The program is fully online, making it accessible for students balancing other commitments.