Bachelor of Science in Marketing

The Bachelor of Science in Marketing at Lynn University is designed to equip students with the essential skills and knowledge needed to thrive in the dynamic field of marketing. This program emphasizes a comprehensive understanding of marketing principles, consumer behavior, and digital marketing strategies. Students will engage in hands-on projects and real-world case studies, allowing them to apply theoretical concepts in practical settings. The curriculum covers key areas such as market research, branding, advertising, and social media marketing, preparing graduates for various roles in the marketing industry. The program is delivered online, providing flexibility for students to balance their studies with personal and professional commitments. Graduates will be well-prepared to enter the workforce with a strong foundation in marketing practices and strategies.