Bachelor of Science in Marketing – Professional Sales

The Online Bachelor of Science in Marketing with a concentration in Professional Sales at Arizona State University equips students with essential skills for a successful career in sales and marketing. This program emphasizes hands-on experience in developing sales pitches and B2B marketing strategies, preparing graduates for roles in account management, advertising, and market analysis. Students will engage in core marketing courses alongside specialized professional sales training, focusing on building long-term customer relationships and mastering techniques such as strategic questioning and active listening. The curriculum includes a required internship and a capstone course, ensuring that students can apply their knowledge to real-world challenges. Graduates will emerge with a comprehensive understanding of consumer behavior, global marketing applications, and the analytical skills necessary for success in the competitive sales landscape.